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What is Domain Authority?
Domain Authority (DA) is a metric developed by Moz and also used by Hrefs that predicts how well a website will rank on search engine results pages (SERPs). It is based on a scale of 0 to 100, with higher scores indicating a greater likelihood of ranking well.
The DA score is calculated using a proprietary algorithm that takes into account a variety of factors, including the number and quality of inbound links to a website, as well as the website's overall content and structure.
In general, websites with a larger number of high-quality backlinks from authoritative sources will have a higher DA score than those with fewer backlinks or lower-quality links.